- INTRODUCTION
- ABOUT
The Normfest Group now operates in 10 countries with over 400 employees this year. The development of the company is a priority in the years to come. The Normfest Group, with over 10,000 products in its offer, is a professional supplier of automotive industry companies supplying them with products and materials belonging to the C segment: products in the field of vehicle repair and inspection, car windows, bodywork and vehicle regeneration and cleaning, as well as standard parts and tire fitting products, etc.
- MY ROLE
My task was to design the views of the application that sales representatives will use to serve their own customers.
- CREATION PATH
DISCOVER
DEFINE
IDEATE
DESIGN
- BUSINESS MODEL CANVAS
KEY PARTNERS
KEY ACTIVITIES
KEY PREPOSITIONS
- USER PAINS / PROBLEMS TO SOLVE
- USER RESEARCH
- PERSONAS
Tomasz. age 35
Sales representative in Normfest
Tomasz is the new representative. In a previous company, he used an ordering app. He is used to fast actions. He is very focused on work and focused on success
NEEDS
The user expects a simple system and a clear interface. He has many things in his head already,
GOALS
Tomasz's goal is to attract as many valuable customers as possible and build good relationships with them. His customers expect efficient and fast service
FRUSTRATIONS
Tomasz doesn't like wasting time. He doesn't like long-loading elements and chaos in documents
FEARS
He is afraid that without digital tools he will have to change employers quickly
DEVICES/TOOLS
Łukasz. age 32
Sales team leader
He has been an experienced leader for 10 years. He has gone through various stages in the company. He used to value keeping documents in the archives. Now, however, he noticed that there were problems with the efficiency of his team's work
NEEDS
He needs tools that increase the effectiveness of his team's work
GOALS
Goals grow month by month. More and more about the client. Due to high competition, I need a new revolution in the team
FRUSTRATIONS
Every month there are problems with the number of orders and the circulation of documents. Employees also report to him problems with the availability of information about the status of orders
FEARS
He is afraid that he does not meet the company's expectations, and after all, it is his responsibility to make the company's financial turnover and thus bonuses and employee satisfaction
DEVICES/TOOLS
JOLANTA age 44
Employee of the procurement department in the company's office
He has 15 years of experience in the industry. He enters hundreds of orders every day. Her speed of work and communication with the team determines the time of shipment of goods and the handling of complaints
NEEDS
I need some work like order statuses and customer payments a be transferred to the reps themselves
GOALS
She is a little tired of the amount of duties. She would like to optimize her work a bit
FRUSTRATIONS
The daily number of contacts of representatives in the same cases overwhelms her a bit. Would like to simplify the system of orders and communication between the representative and the customer
FEARS
He is afraid that some employees will have a big problem at the beginning of the implementation of the new tool, which will worsen their situation in the company
DEVICES/TOOLS
- Introduction to design
- TYPOGRAPHY
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- COLORS
#024092
#ADCAEB
#FF9E0C
- building a wireframes
Home
product list page
product page
- FINAL DESIGN
Home
Product Archive
Product Page
Simple page
Contact page
Project name:
Normfest Retail App
Overview:
The Normfest Group now operates in 10 countries with over 400 employees this year. The development of the company is a priority in the years to come. The Normfest Group, with over 10,000 products in its offer, is a professional supplier of automotive industry companies supplying them with products and materials belonging to the C segment: products in the field of vehicle repair and inspection, car windows, bodywork and vehicle regeneration and cleaning, as well as standard parts and tire fitting products, etc.
My role:
My task was to design the views of the application that sales representatives will use to serve their own customers.
The Business Model Canvas
User pains
User Research
Creating a persona
Introduction to design
Typography
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H4 - Lorem ipsum dolor sit amet
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Colors
#024092
#000000
Bulding a wireframes
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Design theme
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